Brand Management World | Brand Management World Blog

Dec/09

23

Is Re-branding The Republican Name An Attempt To Make Its Members Feel Like They Belong To An Exclusive Group?

Yes, as it should be.

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2 Comments for Is Re-branding The Republican Name An Attempt To Make Its Members Feel Like They Belong To An Exclusive Group?

Cheney | December 23, 2009 at 2:26 pm

A serious re-branding of the GOP would require ousting its current membership and beginning anew with a broader appeal to moderates and sequestering Cheney to his bunker.

Laura | December 23, 2009 at 7:25 pm

It’s an attempt to separate themselves from a crushing loss and a multitude of mistakes and bad judgment.

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